Bringing back colour to Scandinavia

Finding the new nordic style signature. An in-depth study into the presence (or lack) of colours in the Scandinavian trend scene.

Team

Trend forecaster, Jill Hawkins. Graphic designer, Mia Wissing.

Intro - your idea in a few words

Finding the new nordic style signature. An in-depth study throughout the design community into the presence (or lack) of colours in the Scandinavian trend scene. How can we urge Scandinavian consumers to make bolder colour choices. Are there products on the market that succeed more with colors than black/grey/white? And how can we use those cases to influence other product groups in the design industry?

  • 12/07-2017 08:38
    Sanne Moth

    Thank you for a great idea development session the other day! I would love to keep updated on how things evolve for you here or IRL ;-). Regarding your 'future panel'....the girl Ruth, who's details I have written in above post, would definitely be a candidate for this!

    Reply
  • 13/07-2017 13:23
    CoCreate

    Hey, if you redefine this project and submit some more information on your 'using trend forecasting in entrepreneurship' ideas - I will be glad to promote them. I'm visiting a bunch of hubs (4 just yesterday and today) and there is a demand I tells ya! ;-) But I need something I can refer to...like an updated version of this :-)

    Reply
Project Info
  • Created : 2017-02-24 15:00:03
  • Public
  • Status : Finalizing project description and strategy.
  • Looking for : Other: Designers with input of any kind in terms of how to sell more coloured design items to Scandinavians.
Images
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